Casio data show that the wave form of production accounted for 40% of the global market, accounting for sales of Casio watches, 50% of the world, watches of the Casio Group's profit has become the major source of profit. At present, the Casio products are sold in China, watches, digital cameras, keyboard, dictionary and many other products.
Casio has always insisted the diversification of products is a line, deep Seji said: In our lab, such as: small fuel cells, organic EL backlight, and other new electronic technologies are developed, we will insist on the technology of these laboratories applied to each product so that it can become a unique product used by consumers.
The face of each of these areas is very good, powerful opponents, such as watches, field CITIZEN / SWATCH and so on, the field of digital camera SONY / CANON and so on, the flower is the YAMAHA more. Casio that they are in competition with one hand, companies have to grow on the other hand continue to grow the whole market, which is one of Casio's strength that is also very honored to do. Casio itself in respect of the enterprise its inception, in order to "create. Contributions" for the enterprise philosophy, and constantly develop unique technology, persist in doing the watch ONLYONE will be our constant path.
As to the current problems faced by the enterprises, deep Seji say it is raw material prices, labor costs are also increasing, cost control become a very important topic.